I am interested in creating a visual culture that will enable the reformation of our society’s relationship with and within the natural environment. Influenced by consumer marketing tactics, my intent is to initiate dialogue by directing a participant’s thoughts toward an unobtrusive, yet specified subject matter. This subject matter approaches the roles of industry, institution and society within the larger context of the natural environment by creating and examining questionable, new intersections between culture and nature. The goal of this visual culture is to inject social and environmental responsibility into the mainstream, creating a foundation for the responsible and realistic future development of industry, institution, and society.

My practice is largely informed by culture and industry’s current relationship with the natural environment. My work searches for a balance between traditional environmentalism and new eco-conscious technologies, ultimately urging participants to question and evaluate the choices being presented to them. Much like depictions of the future presented in Hollywood films have influenced directions of real-world technological advancement, through my work I strive to accomplish a similar long-term influence on the trends and advancements of culture and society.